Usborne - Books Kids Love!

Cathy Eads
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Independent Senior Supervisor 
cathy@findtheduck.com
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What Makes Usborne Books Unique

 
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Internet Links - safe, age appropriate, previewed links that save kids research time and extend the text with topic specific games, videos, downloadable images, and more in depth content
   
LOVE ...  

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Double Page layouts which allow kids to dive into a wide area of information and illustrations.

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Unlimited Activity. Usborne Books include hidden pictures, puzzles to solve, mazes, and more!

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Cutaway illustrations so children can get an inside view of how things work.

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Knowledge via bite-sized chunks of text, paired with illustrations, to aid comprehension.

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Step-by-step explanations of the "How's and Why's"

DUCKS - Illustrator Stephen Cartwright's adorable duck is hidden throughout the Farmyard Tales series and many other Usborne Books.

 

 

Why are Usborne Books so appealing?  

In 1973, Peter Usborne realized that nonfiction books needed to change in order to compete with TV and comics. Wanting to produce books that were neither boring nor intimidating, he borrowed some ideas from these two media and hired educational consultants to oversee the writing to make sure that the books would be educationally sound while arousing the child's interest.  These books are both entertaining and educational!

Usborne Books are well organized and designed graphically to draw the readers in, to help them absorb the material and retain that knowledge. Usborne Books are fascinating, lavishly illustrated books written with humor, surprise and drama, appealing to a broader age range than other books. They incorporate activities and puzzles to challenge a child's observation and intelligence.

 Most of the books are available in both paperback and Class A library binding.  Their superb printing quality and exceptionally well-produced graphics, high ratio of pictures to text, short magazine-like format and unique detail set Usborne Books apart from anything yet produced. Usborne Books have set the standard to be copied. There is a wide range of subjects covering hobbies, history, science, nature, foreign language, parent's guides and much more.

There are over 1300 titles available, with approximately 50 new titles being introduced each January and July. The books are printed on acid free paper, so they can be handed down for generations. Usborne Books truly appeal to all ages, infants to adults, with prices to suit everyone, from $3.95 to $39.95, most titles being under $10.00.

Most Usborne Books are available in both paperback and the highest quality library binding. Many are made into Kid Kits which include things to use for the activities together with the book in a re-sealable package for gifts, traveling, grandparents' house, or just a rainy day.

The marketing programs are varied, including home shows, No Party Book Party (catalog shows), direct sales, community events, conferences & meetings, book fairs, reading incentives and more. Consultants may work with Schools & Libraries after extra training.

Awards include Teachers' Choice Awards, Dr. Toy's 100 Best Children's Products Awards, Parents Choice Awards, American Booksellers Award, Times Educational Supplement's Senior Information Book Award & a Children's Book Council Award for Children's Trade Books in the Field of Social Studies.

 


 

Copyright © 1999-2006 Cathy Eads. Last updated Jan. 2006. This web site was created by Cathy Eads, Supervisor with Usborne Books at Home. The words "Usborne" and "Usborne Books at Home" and the balloon logo are the trademarks of Usborne Publishing Ltd. The Cartwright Duck is a trademark and copyright of Usborne Publishing Ltd. All rights reserved. Usborne Publishing Ltd. has no connection with these pages and does not sponsor or support their content.